VІ Міжнародна науково-практична інтернет-конференція "Управління проєктами. Перспективи розвитку проєктного та нейроменеджменту, інформаційних технологій управління, технологій створення та використання об’єктів права інтелектуальної власності, трансфер технологій", 21-22 березня 2024 р.
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Item Intangible Factors of International Competitiveness of the Enterprise(Ukrainian State University of Science and Technologies, Dnipro, 2024) Faizova, O. L.; Motiakin, I. V.ENG: Purpose. It consists in improving the structuring of the factors of international competitiveness of the enterprise. Methodology. System-structural analysis and the method of logical generalization were used to clarify the essence of international competitiveness and factors of its improvement at the enterprise level, factor and critical analysis - to substantiate the role of intellectual capital as a key factor of international competitiveness in the conditions of globalization of the world economy. Findings. The work proves the necessity of dividing the factors of international competitiveness of the enterprise into tangible and intangible ones. The essence and structure of intangible factors of the international competitiveness of the enterprise were analyzed. The leading role of the enterprise's intellectual capital in increasing international competitiveness, which meets the requirements of the innovative development of the world economy, is determined. Management capital acquires the status of an integrating element of intellectual capital, acts as a driving factor in the growth of the quality of human, informational and organizational capital of the enterprise. The effectiveness of the management decision-making system, i.e. the ability to successfully develop business, create new, more advanced technologies, brands, acquires much greater value for increasing competitiveness compared to the already accumulated technological potential, tangible assets of the enterprise. Originality. The analysis of the factors of the international competitiveness of the enterprise enables the conclusion that the innovative development of the economy is characterized by changes in the structure of intellectual capital, which is traditionally represented by the human, informational and organizational capital of the enterprise. In contrast to their existing classification, it is advisable to single out management capital as an independent component, based on the growing role of the management factor in increasing the international competitiveness of the enterprise. Practical value. The conclusions of the work can be used in the process of improving the corporate governance system of the enterprise.