Статті КПтаІМ (ДМетІ)

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Browsing Статті КПтаІМ (ДМетІ) by Subject "dialogue"

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    Prerequisites for the Study of Urban Language and Speech in the Sociolinguistic Aspect: on the Example of the Pittsburg Dialect in the USA
    (Akademické sdružení MAGNANIMITAS, The Czech Republic, 2022) Vukolova, Kateryna; Styrnik, Nataliia; Kulakevych, Lyudmyla; Kyrpyta, Tamara; Kholmohortseva, Iryna
    ENG: The article is devoted to the study of the linguistic variability of the Pittsburgh dialect from the point of view of the sociolinguistic approach of ecolinguistics at the phonetic and lexical linguistic levels in accordance with the influence of extralingual factors on it. The role of language in the life of society and individual communities, the influence of social and stratification factors on linguistic changes in society, the totality of linguistic and political relations, motives of behavior and activities of the subjects of such relations - this is the spectrum of linguistic activity of the state and society, individual, family, team, ethnic community, etc. In recent years, there has been a marked increase in interest in sociolinguistic areas of research in world linguistics, while the sociolinguistic categories that have been considered and studied in our research remain only partially outlined and investigated. An attempt is made to fill in some research gaps in the field of sociolinguistics.
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    Word Formation in American English Political Advertising
    (MAGNANIMITAS Assn., The Czech Republic, 2023) Vukolova, Kateryna; Zirka, Vira; Styrnik, Nataliia; Khabarova, Nataliia; Abramova, Olena V.
    ENG: Currently, election political advertising, which is one of the most important areas of the advertising industry, performs persuasive and suggestive functions. Particular attention is paid to the political slogan, the effectiveness of which is enhanced by the use of figures of speech that facilitate the perception of the information embedded in them. Speaking about the forms of political communication, one should pay special attention to political advertising as such an aspect of it, which especially actively uses all the possibilities of the language. The task of the study was to clarify the linguistic features of the texts of English-language political advertising.